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Immersive Media

Blending digital and physical worlds for next-generation media
Immersive Media

Vision Stage

Vision Stage provides infrastructure for fast, flexible production of immersive content. It combines real-time rendering and digital technology to connect the entire creation process.
Visit site새창열림
  • Real-time content
    infrastructure

    An environment where highly immersive content can be produced quickly and efficiently is established by combining digital technology and real-time rendering.
  • Virtual Production
    & Previsualization

    A flexible production environment freed from spatial and temporal constraints is provided through the simulation of direction and scene elements via real-time visualization before filming.
  • Streamlining the production
    process with generative AI

    Generative AI is integrated throughout the production process to dramatically accelerate the timeline from initial concept to final execution.
  • NAVER Color Management
    & HDR Live Workflow

    Production quality is enhanced by an integrated pipeline combining color space management and tone mapping. Precise wide color gamut expression is achieved in HDR.

Motion Stage

Motion Stage transforms movements of a streamer into real-time 3D content using high-precision motion capture. It leverages full-body tracking, recognition, and an automated pipeline to enable the easy creation of high-quality virtual content.
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  • Optical full-body motion capture system

    An optical IR camera system creates natural character animation by precisely capturing a streamer's full-body movements.
  • Facial and hand tracking

    Facial and hand tracking recognize expressions and finger movements in real time without a motion suit, creating avatars capable of rich emotional expression.
  • Real-time data streaming
    & preview

    Motion data is applied to 3D characters in real time, allowing for immediate verification and feedback.
  • Capture pipeline customized
    for streamers

    A simplified workflow, from suit rental to data extraction, empowers creators to produce high-quality content without a professional crew.

Spatial audio and HDR-based streaming



optimization technology

This technology is optimized for live streaming and provides a stable, immersive viewing experience through real-time HDR video and spatial audio adjustment.
  • Immersive sound based


    real-time streaming

    Immersive sound technology delivers a streamer's voice and spatial sound in real time by optimizing multi-channel spatial audio for the mobile environment.
  • HDR video-based immersive real-time streaming

    HDR video technology with advanced brightness, contrast, and color expression maximizes the immersiveness and vividness of live content.
  • Real-time viewing optimization

    Video and audio are adjusted in real time based on device and network conditions to deliver a stable, seamless viewing experience.

Immersive Media Use Cases

  • Immersive shopping live using
    Vision Stage

    Vision Stage powers AI background generation, creating natural environments perfectly suited to any product. The real-time broadcast system enables the rapid production and broadcast of live commerce content for brands.
    Visit site새창열림
  • Virtual eXperience (VX)
    streaming on CHZZK

    Motion Stage captures full-body motion, facial expressions, and gestures to create immersive, customizable avatars and real-time VX content for various formats.
    Visit site새창열림
  • Generative AI-powered

    short-form clips

    AI-based background generation and replacement features enable creators to freely design their environments. They can easily produce various short-form concepts and quickly broadcast personalized content.
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More about Immersive Media

Find the latest news and updates about Immersive Media.
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